From rampant inflation to interest rate hikes, from a strong U.S. dollar to volatile equity markets, many are monitoring and bracing for a potential recession. What could that mean for your wallet? And how might dairy demand be impacted? Two analysts join the latest episode of The Dairy Download to discuss.Income, spending, employment and pay are among the watch factors analysts monitor when forecasting recessions.

Michael Swanson, Chief Ag Economist with Wells Fargo, tells us how the U.S. economy stacks up in each category – and which wild cards to keep an eye on.

Next, we discuss consumers’ return to brick-and-mortar locations – and whether high prices are threatening to keep them home again. Where are consumers cutting back, and which categories are still earning their dollars? RJ Hottovy, Head of Analytical Research with Placer.ai, weighs in.


The episode is sponsored by Kansas Department of Agriculture.

"Ready to expand your dairy processing into the premier dairy frontier? There is room to grow in Kansas, the center of it all. Contact dairyinkansas.com."

If your company is interested in sponsoring a block of episodes of The Dairy Download, contact IDFA’s Melissa Lembke at mlembke@idfa.org.


 Questions or comments about the show? We want to hear from you. Send a note to dairydownload@idfa.org and your feedback could be included on a future episode.

The Dairy Download is available anywhere you listen to podcasts. Subscribe for free on Stitcher, Apple Podcasts, Spotify, Google Podcasts, Pandora or in your favorite podcast app to automatically receive each new episode, which will publish every other week on Thursday morning.

Witty, fast-moving and stacked with dynamic guests, The Dairy Download offers sharp insights in a neat, 30-minute package. Ever.Ag’s Phil Plourd and Kathleen Wolfley host each episode, leading listeners through a rundown of action in the CME markets and things to watch, while going in depth with guests on consumer, market and policy trends shaping dairy.

Wonks, nerds, data hounds and tech evangelists are welcome. Listeners get the perspectives of various industry experts who can unpack challenging issues in fun and interesting ways.

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