8 in 10 New York City and U.S. Voters Want Schools to Keep Low-Fat Flavored Milk on the Menu

Voters in New York City and across the country widely support offering low-fat flavored milk in public school meals, according to a new Morning Consult national tracking poll commissioned by IDFA. Parents in New York City and nationally nearly unanimously agree that making sure meals are healthy and nutritious for children is a top or important priority. When asked about including low-fat flavored milk in school meals, parents with kids in public schools in New York City and nationally were very supportive. In New York, 90% of voters with kids in public school support including low-fat flavored milk in public school meals. Nationally, 85% of parents feel the same—an overwhelming demonstration of support for maintaining nutritious milk options for kids in school.

Methodology: The national poll was conducted between February 16-February 16, 2022 among a sample of 750 Parents. The interviews were conducted online. Results from the full survey have a margin of error of plus or minus 4 percentage points. The New York City oversample poll was conducted between February 16-February 22, 2022 among a sample of 747 NYC Voters. The interviews were conducted online. Results from the full survey have a margin of error of plus or minus 4 percentage points.

Key results from the poll are below. The full results are available to IDFA members who are logged into IDFA.org.

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Nearly all parents in New York City and nationally agree that making sure public school meals are healthy and nutritious for children in their community is a top or important priority.

Parents nationally and New York City voters are extremely supportive of including low-fat flavored milk in public school meals for children in their community.

Nine-in-ten parents in New York City with kids in public school (90%) support including low-fat flavored milk in school meals, and half of all parents in New York City with kids in public school (51%) strongly support including low-fat flavored milk in school meals.

Nine-in-ten New York City voters with kids in public schools (88%) believe offering low-fat flavored milk options in school meals is very or somewhat important, whereas only seven-in-ten parents nationally (72%) hold the same views.

A plurality of New York City voters and parents nationally believe whole milk options are the most nutritious for them and/or their family.

Eight-in-ten respondents (80%) to the survey expressed they always or nearly always vote in elections.

IDFA Staff Contact

Matt Herrick

Executive Vice President, Chief Impact Officer